So You Want to Become a Virtual Assistant - Steps to get you Started.

By Crystal Redhead-Gould

Virtual Assistance is one of the fastest growing industries on the Internet. The George Washington University states that by 2008 the industry is expected to be a $130 billion industry. Many professionals (and not so professional) are getting in on this up and coming industry prompted by the lure of independence. Vast majorities are dissatisfied with present job position and see this as an opportunity to get out of the rat race. Still others, are motivated by a desire to stay at home with their children and see Virtual Assistance as the ideal solution.

Regardless of the motivation for starting out as a Virtual Assistant (VA) you must first give serious thought to this before quitting your day job. I recommend that you must have at least 5 to 10 years in your area of expertise. Remember you will now be responsible for your income and so you need to start thinking as an entrepreneur/ manager and not as an employee.

I have outlined some steps that you need to consider before starting your virtual assistant business.

Do the research. What exactly is a VA? What do they offer? How? Why? When? Certifications and Memberships? This research helps you understand the business so you can develop your marketing material and share your profession with others.

Define your niche. Would you offer special services to a target industry or be a generalist. Define your niche based on any special skills that you possess and things that you enjoy doing. Examples include Real Estate VA, Marketing VA, and Bookkeeping etc.

Get a website. Now that you know what you are going to offer have a website designed to promote your services. Remember you are now working virtually so your website provides a means by which prospective clients can see you.

Create a portfolio. You are now an independent contractor offering your services to other businesses. The portfolio now replaces your resume. What can you do for a prospective client? Include examples of any previous work that you’ve done. As an upcoming VA you might want to create samples of work that you can do as an alternative to work that you’ve done. For example, if you offer web design services design a few templates to showcase your skill.

 Network. Align yourself to groups where other Virtual Assistants network. They can be a source of valuable information. Network with other business owners discuss challenges faced by business owners with them. Be genuine, share your experience and build friendships.

Strive for excellence. Unfortunately as with any other industry there are a few who are giving the industry a bad rap. Always give your best even with the small tasks. This will give you an edge over your competitors.

Get trained. Work with a coach or take a few courses to learn how to effectively manage your business.

Be equipped. Do not run out to the nearest store to purchase all the latest furniture and software. This could be detrimental to your budget. Do however ensure that you have a phone line, high-speed internet access, an all in one center and a reliable computer. You will also need a few basic software packages to start.

Become an expert. Stay abreast of the latest innovations in your field. Your computer skills must be top-notch especially now you are working virtually.

Market like a madman. Get the word out that you are open for business. Focus on the value that you can give to potential clients. In addition to your website you will need business card, postcards, brochures and fliers to begin.

Don’t give up. Your first client may be right around the corner. It may take at least three to six months before you land your first client.

Be available. Include contact information of all marketing materials. A prospect should have your contact information within easy reach.

Finally a word on referrals. Encourage friends, family, current clients and previous employers to talk about your business. The value of the referral should never be overlooked.

  Cheers to the success of your Virtual Assistant business.

Crystal Redhead-Gould is the President of Five Star Executives.